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TR1225 - Digital Tourism
The emergence of digital tourism has revolutionized the way people engage with the tourism sector, reshaping research, booking, and overall experiences. This course explores the latest technologies employed by tourism organizations to enhance customer engagement and elevate guest experiences. Students will learn about digital tourism essentials, social media utilization, web presence, mobile technology integration, and as well as other specialized areas.
This course is offered in the following programs:
Tourism & Hospitality Management
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Tourism & Hospitality Services
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