MR1600 - Professional Selling

This is an introductory course in the fundamental principles and practices of professional selling. The course is designed to teach the student about competencies in prospecting, identifying client needs, and dealing with objectives while building client relationships. The student will take part in video-taped selling exercises to review and master their selling techniques. Students will have the opportunity to apply various techniques and practices through case analysis and the use of a sales simulation.

Prerequisite(s): CM1241, CM2200, MR2100

This course is offered in the following programs:
Business Administration (General)
Business Management (Marketing)